Why David
Still figuring out AI
for your business?
You're not alone. Individual tools, enterprise platforms, consultants, DIY — you've seen the landscape. Here's why David is different.
The Alternatives
What you've probably tried
ChatGPT & individual AI tools
Great for individuals, invisible to the organisation. Every employee builds their own prompts, their own workflows, their own habits. Nothing compounds. When someone leaves, their AI knowledge walks out the door.
With David
David holds a continuous conversation like a colleague — it remembers last week's discussion, picks up where you left off, and builds on decisions already made. Skills, routines, and knowledge are shared across the team, not trapped in individual chat windows that start blank every time.
Microsoft Copilot
Built to be everything for everyone. Locked into Microsoft's models and ecosystem. Impressive demos, but SMEs report it doesn't move the operational needle — it's a writing assistant, not a worker.
With David
David is provider-agnostic and task-specific. It doesn't help you write an email — it sends the email, logs the invoice, and files the paperwork. And it doesn't stop when you close the tab. David orchestrates work in the background — chasing, monitoring, reporting — like an executive assistant who keeps things moving while you focus on something else.
Enterprise AI platforms
Salesforce Einstein lives inside Salesforce. ServiceNow AI lives inside ServiceNow. Each one is powerful but locked to a single vendor, priced for large enterprises, and takes months to implement.
With David
David works across your tools, not inside one of them — and understands your business holistically. Your goals, your processes, your way of working. Not just the data inside one vendor's system. Built for SMEs — deploy in days, not months, with no IT team required.
AI consultants
High day rates for workshops and strategies that sound great in the boardroom. Then the consultant leaves, the momentum stalls, and you're back to where you started.
With David
David is a product you subscribe to, not a project you commission. It absorbs your company's goals and ethos, then works towards them every day — not just during a paid engagement. The intelligence accumulates over time and doesn't walk out the door.
Building your own
You could hire developers, choose models, build integrations, manage infrastructure. But you'd need a CTO, a budget, and 6-12 months before anything works.
With David
Our team at David is the AI team you'd hire if you could. We've done the model selection, the integration work, the security vetting, and the infrastructure — and we've thought about how to get your team using it and productive from day one.
Outcomes
What changes on Monday morning
Features are nice. What matters is what your team actually gets back.
2 days*
Back per week. Admin that used to eat 36% of your time gets handled automatically — invoices chased, documents filed, timesheets processed.
Cross-system
David works across Xero, SharePoint, Outlook, and your CRM in a single flow. No more being the glue between systems — David connects them for you.
Day one
New hires talk to David and get productive immediately. The organisational knowledge is already there — processes, terminology, how things work here.
24/7
Routines run on schedule, triggers fire on events, follow-ups happen without reminders. Nothing falls through the cracks — even outside office hours.
Aligned
Your culture and mission reinforced with every task. David works from your organisational worldview — your values, your standards, your way of doing things — so the output always reflects who you are.
*Based on David's potential to eliminate the 36% of admin time lost in small businesses.
The Difference
What makes David different
Organisational knowledge that compounds
David builds a worldview of your business — processes, terminology, decisions — that every employee and every agent draws on. This isn't prompt engineering. It's institutional context that grows over time.
Real memory, not transactional chats
David maintains continuous conversation history across sessions. It remembers context, past decisions, and ongoing work — unlike chatbots that start blank every time.
Specialist agents, not a generalist
David deploys expert agents with deep knowledge of specific tools — a Xero specialist for accounting, a SharePoint specialist for documents. Not one generic assistant trying to do everything.
Skills, routines, and triggers
Repeatable skills can be defined, scheduled, and triggered by real-world events. "Raise an invoice every Monday" or "send a receipt when an email arrives" — these run themselves.
Works where your team works
Microsoft Teams, Slack, web — David meets your people where they already are. Start in the tools your team knows, with a dedicated app when they're ready to go deeper.
Built for adoption, not just deployment
David drives adoption through smart onboarding and two-way conversation. It suggests skills, asks clarifying questions, and guides your team into working with AI naturally — turning every employee into an AI-powered version of themselves.
Provider-agnostic
Not locked into OpenAI, Google, or Anthropic. David uses the best model for each task — and as AI gets cheaper and open-source models mature, so does David.
Priced for real businesses
No six-figure contracts. No per-seat surprises. Transparent pricing that shows what you pay for David and what you pay for AI. As costs fall, your credits go further.
Your data stays yours
Per-tenant isolation, vetted AI providers that never train on your data, and transparent boundaries between what stays local and what's processed.
Why "David"?
He was the one that took down Goliath with his superior tool, the sling.